Sam Fox is adding hotelier to his resume

One of the industry’s leading restaurateurs and premier hospitality brand developers, Sam Fox, is making his official foray into the luxury hospitality industry with the announcement of his internationally inspired hotel, The Global Ambassador.

Located at 4455 E Camelback Road in Phoenix, The Global Ambassador will combine a refined and elevated hospitality experience that is created through a global lens and locally connected. Every detail of the 141-room hotel has been meticulously poured over, studied and designed by Sam himself.

Sam Fox

“The Global Ambassador is a deeply personal, legacy project for me that furthers my pursuit of combining unmatched hospitality with culinary excellence,” says Sam, who will manage, operate and co-develop the hotel under his newly formed Author & Edit Hospitality company. “This is so much more than a hotel – it’s a luxury lifestyle brand that we hope will inspire and draw travelers from all over the world to explore Phoenix in a new way. The Global Ambassador is the natural evolution of my passion for creating memorable hospitality experiences.”

The hotel will boast five original dining venues with cuisine influenced by the Mediterranean region including Greece, Italy and Morocco. Most notably within the Global Ambassador will be the largest rooftop restaurant in the state, at 18,000 square feet, that overlooks Camelback Mountain.

The hotel is oriented around its plaza courtyard with a sprawling lawn accented with lush, verdant landscaping and inviting seating that encourages guests to relax and unwind. The world-class amenity offering includes a Wellness Center complete with an expansive fitness level and ultra-luxe spa where health, beauty and fitness experts will curate treatments and practices designed to put the mind and body in perfect balance. In addition, a Member’s Club will take exclusivity to the next level, which will be the first of its kind in Arizona with limited membership.

“With The Global Ambassador, we are evolving luxury hospitality at every level and from every perspective in order to deliver something truly remarkable for the well-traveled set who is looking to be inspired and intrigued in an authentic and unexpected way,” says Sam. “This is a convergence of significance found in hospitality, wellness and culture.”

Sam Fox is developing The Global Ambassador with his trusted collaborator, business partner and friend Brian Frakes of Common Bond Development Group, a company known for its notable lifestyle development projects. Brian, who has an extensive background in development, will help bring Sam’s ideas to life by aiding in design, architectural oversight and financial modeling.

Nelsen Partners Architects has been hired as the lead architect, Berghoff Design Group will oversee the landscape architecture and the interiors will be done by Fox’s longtime muse Judi Testani of Testani Design Troupe who has designed the majority of Fox’s projects, both personally and professionally.

Sam’s venture into hospitality is the culmination of more than 20 years in the restaurant industry and having opened over 100 restaurants of his own, with many more openings planned in 2021. The Global Ambassador is scheduled to open in the fall of 2023.

For more about The Global Ambassador, visit


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